The art and skill of ethical high-ticket sales for coaches.
From first contact to signed contract.

 

6 Weeks Live • BEGINS 6 JULY 2026 •
For coaches ready to sell differently

 
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"The best sales conversations don't convert people. They call people in."

– HAYLEY CARR

Is This You?

You're great at what you do. Selling it is another story.

You didn't start your business to become a salesperson. And yet here you are, knowing that how money flows in is entirely up to you.

You've built your business on word of mouth and a few well-timed posts – but "big money" has always felt just out of reach.

When something difficult happens in the world – or in your own life – you go quiet. You tell yourself it's not the right time to sell. And weeks pass.

You've looked at what other coaches do online and felt a private disdain. That's not you. You refuse to become that. (And secretly, you know you're "better" than that)

You know you have something genuinely powerful to offer. The idea of reducing it to a pitch makes your skin crawl.

You're watching others grow bigger and bigger, and a part of you knows – honestly knows – you're better than what you're putting out there.

You don't want to DM-pitch strangers or manufacture urgency. You just want people to say yes because it's right. And you want to know how to make that happen.

The Reframe

You're not avoiding sales. You're avoiding the version of it you've been taught.

Every sales training you've encountered has been built on the same premise: move the person from one stage to the next before they change their mind. Handle their objections. Close before they close the door. Always be closing! RAAAR!

No wonder it feels gross. That's because it is.

Ethical selling is something entirely different. It starts with curiosity. It lives in genuine connection. It ends with a person feeling more clear than when they started – whether they buy or not.

And when you sell that way, the right people don't need to be convinced. They need to feel safe enough to say yes.

That's the skill. And it's completely learnable.

What You'll Walk Away With

A sales process you're proud of and excited to use.

01

Clarity on the Entire Journey

You'll know exactly where you are at any moment — from first contact to signed contract — and how to move things forward without ever pushing.

02

Your Own Written Sales Process

Personalised scripts, concern maps, and a process so clearly articulated you could hand it to a future sales team and walk away.

03

Confidence at Every Stage

No more hiding. No more freezing when someone hesitates. No more awkward silences after you say the price. You'll know what to do — even selling one to many.

04

The Identity Shift

You'll stop seeing yourself as someone who has to sell and start seeing yourself as someone who calls people toward their own transformation. Different energy entirely.

05

More Money. Less Hiding.

When selling feels right, you do it consistently. When you do it consistently, your income grows. This is the most direct path between where you are and where you want to be.

06

The Gross Feeling? Gone.

You'll understand exactly why ethical sales works differently — and you'll have the framework to stay on the right side of it every single time, without compromise.

Your Guide

Hayley Carr

I have sold things my whole life. Door to door before people could close the door on me. Insulation to Bunnings and corporate offices. Surfboards and wetsuits off a shop floor. And for the last 18 years, myself and my coaching to clients all over the world.

The through line across all of it? The only moments it ever felt right – and the only moments it truly worked – were when I stopped trying to move someone from one stage to the next and let them lead, while gently redirecting their thinking when I saw an opening.

I once walked out of a 5-day sales training on day three because the closing script was "and what would make you a yes today?" That's not selling. That's ambushing.

Supernatural Sales is what I wish existed when I was starting out.

  • 18 years coaching clients globally across life, business, and mindset
  • 9× World Champion – former competitive karate athlete, knows what it takes to perform under pressure
  • NLP Practitioner and Trainer – creator of Be Your Own Coach (BYOC)
  • Creator of The Fierce Salon and Bloom – supporting coaches and business owners to build and scale with integrity
Hayley Carr
The Curriculum

Six weeks. One complete sales system.

Every session builds on the last. By the end, you have the full picture – and it's entirely yours.

 
  • Before you sell anything, you need to know it maths. We start with your ideal client in full clarity, your offer and pricing locked in, and a maximum utilisation exercise that maps exactly how many clients you need so your financial goals are actually achievable – not just aspirational.

  • This is where the shift begins. You'll dismantle the beliefs that make selling feel gross, install new ones that make it feel like service, and understand what separates an ethical salesperson from a pushy one. Hint: it's entirely about who leads. You'll also work through the neediness trap – what to do when you genuinely need the money but can't let that energy run the room.

  • Where do clients actually come from? This module maps the complete picture of how people move closer to you before they ever get on a call. High touch vs high tech client creation, what to track and measure, and how to do more of what's already working – strategically and intentionally.

  • Item description
  • When do you bring the offer in? What signals tell you they're ready? How do you tailor the pitch to the specific person in front of you rather than delivering a generic deck? This session covers the transition from coaching conversation to proposal – how to make it feel seamless rather than jarring.

  • Not objection handling. Concern mapping. You'll go deep into the psychology of why the right person hesitates, create your own library of reframes, questions, and coaching moments for every concern your ideal client carries – and end with something so prepared and so personal it could never belong to anyone else.

  • The close isn't a closing tactic. It's the natural end of a well-held conversation. You'll design your own close – how to return to the offer after concerns, how to manage time, how to hand it back to them with genuine peace. And then: what happens after the call, how to follow up without chasing, and how onboarding and delightful delivery mean the sale doesn't end when they sign.

  • The final session brings everything together. You leave with your full process documented, personalised, and ready to implement from the moment you walk out of the room. This is yours. All of it.

 
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What's Included

Everything you need. Nothing you don't.

01

6 Weeks of Live Training

Deep, structured sessions with Hayley — not pre-recorded content you'll never finish.

02

All Sessions Recorded

Can't make a live session? Everything is captured so you can learn in your own time.

03

Lifetime Access

Including all future updates. As the course evolves, so does what you have access to.

04

Resources & Templates

Scripts, frameworks, concern maps, tracking tools — ready for you to personalise and use.

05

4 Live Q&A Calls Post-Course

Bring your real conversations, get real support as you implement.

Investment

Choose what works for you.

Both options give you full access to everything.

Payment Plan

$3,000
6 x $500 fortnightly
Spread across 3 months.
Enroll Now

Supernatural Sales begins 6 July 2025. Places are limited to ensure genuine access and community. If you have a question before enrolling, reach out directly at hola@hayleycarr.tv

You already know how to connect with people. Now learn how to close the loop.

A sales process you're proud of and excited to use, from the moment you learn it. That's what this is.

Begins 6 July 2026 · $1,997 upfront or 6 x $500 fortnightly

Enroll Now